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examples of website design and development

web, print, seo, logos, online ads

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Good Design to Communicate Ideas and Lasting Impressions

Good design must be well thought out in order to provide meaning and usefulness. Good design incorporates function, art, communication, personality and authenticity so that those who encounter it are left with a lasting impression.

Design is responsible for keeping the viewer's attention. Studies show that a web page has just 3 seconds to make an impression before the viewer decides to stay or leave, and a page has only 12 seconds to meet the viewer's needs before they find someone else to help them. The design is what catches the viewer's eye and keeps them interested. A good design also sends a message to the viewer regarding the company's personality, quality, and the way they do business.

Designing for SEO

To rank well in the search engines, there are important website design factors that need to be addressed. Search engines will spider through your website to find elements that are relevant to their user's search request. Many web design factors can diminish or even block search engines from indexing your web site. Your website needs to be reachable by as large an audience as possible and this is accomplished through exellent seo practices.

Vicki Wilson, as a seo expert is aware of these pitfalls and uses specific design and site structure techniques to make sure your website not only looks great but is search engine friendly.

Designing for Functionality and Purpose

Functionality and purpose are responsible for keeping the viewer. If a website is easy to navigate and the viewer can find the information they are looking for easily, the viewer is likely to visit the site often and experience all that the website has to offer.

Functionality is a great gauge at seeing how effective the company is at communicating their ideas to their clients or customers in face-to-face situations. Your customers want a clear, simple, concise path to a company or product they can trust. And your website needs to represent your company's image. It can either add or take away credibility and consumer confidence through the professionalism and fuctionality of your site's design.

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